Field notes
How we actually run flips at Ugly Duckling Houses — the method FLIP is built on, written down.
THE METHOD · READ NOW
The 50-flip year — and the system we built to get there
Thirty houses a year, 1,000+ transactions across the team — and the same mistakes on repeat. What kept breaking, and the system that fixes it.
NICK KOENEN · 6 MIN READ
TEAM TRANSACTIONS1,000+
ON PACE FOR50+ FLIPS / YR
MARKETSE WISCONSIN
More from the desk
METHOD
The first-principles flip: scope to the ARV, not to your taste
The highest-ROI scope isn't the nicest house — it's the right house for the street. How we decide how far to go.
NICK KOENEN · 5 MIN READ →
OPERATIONS
The right order of operations on a rehab
Every out-of-order task is work you pay for twice. The sequence we hold every job to, and why it survives contact with real subs.
COMING SOON
METHOD
Draft the scope before you look at the budget
A scope written to hit a number lies to you. Why we quarantine the budget until the house has said what it needs.
COMING SOON